Contents
Part I
Social Entrepreneurship: Definitions and Boundaries
1 Dreaming, Deciding, Doing: Three Essential Ingredients for Creating Positive Social Change....................3
Larry E. Pate and Charles Wankel
2 Do Good, Make Good: The Business Support Landscape of Social Entrepreneurship....................15
Mark A. Clark, Joann Keyton, and Alistair E. Dawson
3 Rise, Fall, and Re-Emergence of Social Enterprise....................39
Gary Mulholland, Claire MacEachen, and Ilias Kapareliotis
4 Social Entrepreneurship at the Nexus ....................67
Cleveland Justis and Andrew Hargadon
5 Cultural Perspective on Social Entrepreneurship: A Case Study of Facebook Usage by a Community-Based Cancer Treatment Center in Rural Thailand ....................85
Suwichit (Sean) Chaidaroon and Angela Ka Ying Mak
6 Transforming to a Social Enterprise: A Governance Perspective ....................115
Patrice Luoma and Dale Jasinski
Part II
lessons from the Field: how Social Entrepreneurial companies are Succeeding
7 Social Entrepreneurship Solution for Veterans Reintegration Through Entrepreneur Training for Veterans With Disabilities ....................139
Michael J. Zacchea and Wynd De Shaw Harris
8 The Microfinance Paradox: The Questions That Social Entrepreneurship Theory Needs to Answer....................165
Tapiwa Winston Seremani
9 Think Win–Win: Teaching Social Entrepreneurship in a Real-Life Setting....................181
Daniel Markgraf and Stefan Klenk
10 Storytelling Through Integrated Marketing Communication ....................207
Nancy E. Furlow
11 A Personal Perspective of Building a Social Enterprise to Support Child and Adult Care ....................223
Angela Brown, Peter Smith, and Judith Kuit
12 Social Entrepreneurship in Brazil: The Child’s Pastoral Project ....................243
Neusa Maria Bastos Ferandes dos Santos, Cássia Maria Paula Lima, Janaína Rute da Silva Dourado, Maria Teresa Stefani, and Roberto Fernandes dos Santos
Part III
going from local to global
13 The Internationalization of Social Entrepreneurship Between Local and Global Markets: The Micro-Stories in the Chocolate of Modica ....................265
M. Cristina Longo
14 When Do Social Ventures Internationalize? A Theoretical Framework ....................299
Sarah Park, Michael Koch, Ignasi Martí
15 Social Media as a Social Entrepreneurship Networking Platform: The Case of “Social Entrepreneurship
in Croatia,” a Community Facebook Page ....................317
Davorka Vidović, Tina Lee Odinsky-Zec, Julia and Perić
16 Balancing Cultural Differences and Organizational Priorities in Social Enterprises: Lessons from Asia for Nascent Social Entrepreneurs....................343
Mary Conway Dato-on and Sarah Easter
17 Social Entrepreneurship and Indigenous Communities: The Cases of Brazil and Greenland ....................367
Robert D. Straughan and Elizabeth Goad Oliver
Part IV
Challenges in Social Entrepreneurship
18 When Claims to IP Are Involved, How Generous Must a Social Entrepreneur Be? The Case of Nutriset ....................397
Nanette Clinch, Asbjorn Osland, Xiaohong Quan, and Aparajitha Vadlamannati
19 Social Franchising ....................411
Sivakumar Alur
20 Control Data’s Market-Driven Approach to Social Problems: The Early Efforts and Mixed Results of William Norris....................425
Laura G. Singleton
About the Contributors....................455